OuterBox
6 Case Studies
Case Study: Blackburn Wheels achieves 164% online sales growth with OuterBox
A OuterBox Case Study
Blackburn Wheels - Customer Case Study
Blackburn Wheels needed a redesigned corporate website and a fully custom B2B online ordering system to support complex business rules, major data integrations, and real-time inventory needs across more than 14,000 SKUs. They partnered with OuterBox to build a scalable eCommerce solution for automotive industry customers, with a strong focus on performance, speed, and uptime.
OuterBox delivered a branded, login-based shopping experience, custom product pages, and scheduled data synchronization to keep stock levels and product information accurate. The results included 164% online sales growth, a 114% increase in website traffic, and an ecommerce conversion rate above 10%, helping Blackburn Wheels generate seven figures in monthly online sales.
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Blackburn Wheels
Todd Deranek
Director Sales & Marketing