Case Study: Coldwell Banker Island Properties achieves top-of-mind engagement and secures a $1.6M listing with OutboundEngine

Staying Engaged with an Extensive Sphere of Influence

Ilona Coffey is a realtor with Coldwell Banker Island Properties on Kauai who loves connecting people with island properties. After years of success her contact database grew so large she couldn’t personally stay in touch with her sphere of influence without feeling overly salesy, and she needed a way to remain top of mind.

Ilona added OutboundEngine to her marketing toolkit to deliver regular, helpful touches to her contacts, and says engagement far exceeded other tools she’d tried. The consistent communication helped generate real business—a notable $1.6 million listing from her network—and contributed to what she expects will be the best year in her career.

Coldwell Banker Island Properties

Ilona Coffey

Realtor