Case Study: Coldwell Banker achieves 700% Facebook engagement increase and stronger client connections with OutboundEngine

Coldwell Banker - Customer Case Study

Cindy Welsh, a 10-year sales associate at Coldwell Banker United in The Woodlands, needed a simple way to stay in touch with open-house prospects and past clients. Building newsletters and creating high-quality content was technically difficult and time-consuming, and she wanted to focus on selling and client relationships.

She signed up with OutboundEngine, uploaded her contacts, and began using ready-made emails and social posts—also using topics as conversation starters on calls. Within a month her Facebook engagement jumped 700%, she reconnected with past clients, received positive reviews that led to listings, and generated referrals and future business, allowing her to stay top-of-mind while spending more time selling.

Coldwell Banker

Cindy Welsh

Sales Associate - The Woodlands