Case Study: European Space Agency engages and educates audiences with Ouno Creative’s interactive Mars digital storytelling experience

European Space Agency launches a 3-window 4K Mars experience with Ouno Creative

The European Space Agency (ESA) needed to communicate the complex story of its three key Mars missions to a very wide and diverse audience, from specialists to casual visitors. They engaged brand activation agency Ouno Creative to develop a digital storytelling experience that could educate and engage all these different groups.

Ouno Creative designed and built an immersive interactive experience controlled by a TOR touch table and housed within a simulated Mars habitat. The solution featured panoramic 4K displays, interactive 3D models, and layered information, allowing hosts to create custom storylines for specialist groups while also letting casual visitors explore at their own pace. The ESA reported that they were thrilled with the result, noting the project was a very big success and praising Ouno Creative for their exceptional expertise.

European Space Agency