Case Study: Global Media Company boosts accessibility and productivity with Otter.ai

How a Global Media Company Uses Otter for Accessibility & Productivity Across its 20,000 Employees

Global Media Company, a 20,000-employee organization, needed a better way to support accessibility and productivity in virtual meetings, especially for employees who are deaf or hard of hearing. The company found that fast-moving captions, multitasking during calls, and keeping track of multiple speakers made it difficult for some employees to fully participate, while journalists and other teams were already using Otter.ai on their own for interviews and note-taking.

The company adopted Otter.ai as a company-wide accessibility solution using its AI-powered transcription and searchable notes. Otter.ai proved more accurate than other options and helped employees review conversations, capture notes, and search transcripts more easily, improving confidence and accountability across teams. While no specific quantitative productivity metric was shared, the case study highlights that Otter.ai benefited not only employees with disabilities but also broader media teams managing busy, multi-speaker conversations.