Case Study: Salesforce achieves major social engagement growth with OST Marketing

Salesforce boosts organic impressions 470% with OST Marketing

The customer Salesforce sought to expand its social media presence in the UK and Ireland to increase engagement and integrate social into its wider marketing strategy. To achieve this, they appointed vendor OST Marketing for social media management and influencer marketing services.

OST Marketing developed a comprehensive strategy involving channel personas, content pillars, and a UK influencer program. They provided live social coverage at major events and continuously refined their approach based on engagement data. This solution led to a remarkable 470% increase in organic impressions and a 2,000% increase in engagements for Salesforce, transforming their social platforms into a high-performance marketing channel.

Salesforce