Case Study: Domino Printing Sciences achieves 10x social traffic growth with OST Marketing

Domino Printing Sciences grows social traffic 10x with OST Marketing

The customer, Domino Printing Sciences, faced a fragmented social media presence where its strong local teams across various regions operated without a unified strategy or consistent messaging. This lack of a central direction made it difficult to connect content and measure collective success. OST Marketing was engaged to manage their UK social channels initially, proving their focused approach could deliver impact.

OST Marketing developed a central content framework that allowed for localized adaptation without sacrificing a unified global voice. They co-created content with local teams in numerous regions, embedding cultural knowledge into the process. This long-term transformation, refined over eight years, yielded significant results for Domino Printing Sciences. OST Marketing's solution led to a 10x increase in social traffic, a 12x growth in local engagement, and a doubling of the global audience size.

Domino Printing Sciences