Case Study: NDI boosts WooCommerce performance with OSOM STUDIO

NDI boosts WooCommerce performance with OSOM STUDIO using parallel development over 50+ years of expertise

NDI, a leader in faux floral arrangements, faced performance and flexibility challenges with their outdated WooCommerce store, which was built on a pre-purchased theme that limited optimization. They engaged OSOM STUDIO to conduct a technical audit, which identified an outdated PHP version, a poor PageSpeed Insights score, and a need for a site that could support new marketing campaigns.

OSOM STUDIO implemented a parallel development strategy, building a new template based on their Juniper theme alongside the live site on the same WordPress instance and database to avoid downtime. This solution eliminated technical debt and future-proofed the site for easier modifications. While the full transformation is not yet live, OSOM STUDIO has already measured improvements in PageSpeed Insights and expects the launch to yield faster load times, lower bounce rates, and reduced ad campaign costs.

NDI