Case Study: Zscaler boosts SDR productivity and pipeline with Orum

Zscaler Boosts SDR Productivity and Pipeline with Orum

Zscaler, a global leader in cloud security with nearly 100 SDRs worldwide, was struggling with an outdated sales calling process that slowed reps down, created manual work, and limited productivity. With 70% of meetings coming from outbound calls, the team needed a way to streamline outreach and scale efficiently without disrupting its existing workflow.

Zscaler implemented Orum’s AI-powered dialing platform to eliminate wasted time on voicemails, bad numbers, and overdue tasks, while integrating smoothly with its broader tech stack. The result was higher call volumes, improved meeting conversion, and stronger pipeline creation, with Orum also opening the door for international expansion and future AI coaching and analytics capabilities.

Zscaler

Andy Brown

Board of directors