Case Study: Nadel and Gussman builds a strong online presence with Orsanna

Nadel and Gussman - Customer Case Study

Nadel and Gussman, an oil and gas production and exploration company based in Tulsa, Oklahoma, partnered with Orsanna for website design and web development support as they launched their first-ever online presence. Their challenge was to modernize a nearly 100-year-old family business while serving lease owners, the public, and potential partners, all while maintaining privacy for key decision makers and shaping the company’s online narrative.

Orsanna designed a mobile-responsive website that highlights Nadel and Gussman’s history, future, leadership, and community involvement, while also providing useful information for lease owners and the general public. The site was optimized for targeted search terms, supported by backlink-building and online profile optimization efforts, helping establish a strong digital footprint and control the conversation around the company’s brand and corporate history.

Nadel and Gussman

Shelley Nichols

Chief Financial Officer