Origin Eight
35 Case Studies
A Origin Eight Case Study
VITAL WorkLife, a Minnesota-based provider of mental health and well-being solutions for healthcare organizations, sought a partner to drive qualified leads and improve marketing ROI. They engaged Origin Eight for its expertise in digital marketing, paid advertising, and web design to help them reach specific buyers within the healthcare industry and better track conversions and revenue.
Origin Eight implemented a comprehensive strategy that included a full marketing audit, end-to-end analytics tracking, and targeted PPC and social campaigns. The vendor also redesigned the VITAL WorkLife website and integrated local SEO. These efforts resulted in Origin Eight exceeding the client's monthly lead volume goal by 100% while also decreasing the cost per lead by 37%.