Case Study: R3 Continuum achieves 4x B2B lead generation with Origin Eight

A Origin Eight Case Study

R3 Continuum boosts inbound traffic 150% with Origin Eight

R3 Continuum, a behavioral health organization, needed to measurably increase brand awareness, site traffic, and viable B2B lead generation. They partnered with vendor Origin Eight (O8) for a holistic growth marketing strategy that encompassed SEO, paid media, content development, and HubSpot support to better target their ideal client profile and align their sales and marketing teams.

O8 implemented a data-driven approach involving targeted paid ads, SEO and UX enhancements, and content optimization. This solution resulted in a 150% increase in inbound traffic and generated 500 leads in 90 days, achieving a 4x year-over-year increase in lead generation. These efforts, managed by Origin Eight, directly led to 9 new closed deals and a significant revenue increase for R3 Continuum.


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