Case Study: Mr. Davis achieves sub-2-minute fulfillment and scalable growth with Ordoro

Mr. Davis - Customer Case Study

Mr. Davis, launched in 2013, carved a niche in the crowded apparel market by focusing on ultra-comfortable bamboo viscose undershirts. After a year of prototyping, founder Jeremy Chrysler used Kickstarter to validate demand and collect direct customer feedback, then faced a strategic choice between wholesaling and direct-to-consumer sales to keep prices affordable and preserve product quality.

They chose direct-to-consumer, launched a VIP subscription for discounted recurring shipments, iterated product details based on customer input, and outsourced specialty tasks while using tools like Ordoro for fast fulfillment. The approach paid off: steady growth, a second successful Kickstarter for underwear, roughly 50% of buyers enrolling in the VIP program, and the ability to pick, pack and ship orders in under two minutes.

Mr. Davis

Jeremy Chrysler

Founder