Case Study: Scotts achieves faster, smarter ordering with OrderEase

Scotts - Customer Case Study

Scotts Miracle-Gro, a 150-year-old internationally recognized lawn and garden company, faced a significant challenge with its outdated ordering process. Independent retailers relied on manual methods like phone calls, faxes, texts, and emails to place orders, which consumed valuable time, caused errors, and prevented real-time visibility into inventory. This inefficiency added costs and hindered the sales team's ability to focus on growth and customer relationships. To modernize its operations, Scotts turned to OrderEase for a solution.

By implementing OrderEase's online ordering system, Scotts systematically replaced its four manual channels. The vendor helped overcome initial resistance from retailers by creating incentives, such as gift certificates for first-time users. This new system provided Scotts with real-time data for smarter decision-making regarding product and sales rep performance. The solution also streamlined order processing, granting more control over shipping and reducing customizations, which led to faster and more consistent operations. OrderEase's platform also integrated with third-party fulfillment in certain regions, removing the need for internal involvement and further improving efficiency.

Scotts

Lester Barne

Senior Sales Director