Case Study: Visit Wales showcases winter travel with Orchard Media and Events Group

Visit Wales showcases winter in Wales with Orchard Media and Events Group over nearly a decade

The customer, Visit Wales, faced the challenge of promoting winter tourism during the cold, dark season. The vendor, Orchard Media and Events Group, utilized its strategic and multi-disciplinary creative services to develop a campaign that would highlight the unique benefits of a Welsh winter.

Orchard Media and Events Group's solution was to create an authentic, multi-sensory campaign focused on the dark skies and the sounds of winter. They produced videos, adverts, and digital content that were experienced by thousands, successfully showcasing a different side of Wales through emotive storytelling.

Visit Wales