Case Study: Jamestown uses Orbital Insight to gain post-COVID real estate and supply chain insights

Orbital Insight helps Jamestown Innovate in Real Estate Analytics

Jamestown, a real estate investor, designer, and operator, needed better data to support underwriting, design, leasing, and asset management decisions in a post-COVID market. The company wanted to understand foot traffic, trade areas, visitor behavior, and how its properties compared with surrounding destinations, while also gaining insight into recovery trends and future acquisition opportunities. Jamestown worked with Orbital Insight and its GO geospatial analytics platform to answer these location-based questions.

Orbital Insight provided Jamestown with real-time, anonymized location analytics across metro areas, grocery-anchored centers, and industrial/supply chain sites. The solution helped track shifts in urban traffic patterns, compare trade-area strength before and during COVID, assess dwell time and visitor origins, and monitor logistics activity and supply chain disruption such as plant shutdowns and downstream impacts. The result was more informed decision-making for asset management, leasing, and portfolio strategy, with ongoing monitoring and the potential for portfolio-wide insight and predictive analytics from Orbital Insight.

Jamestown