Case Study: The FM Group drives interest and sales for Dalnair Castle and Estate with Orbit Communications

The FM Group drives 350+ website visitors with Orbit Communications

The FM Group, a property developer, faced the challenge of driving sales and generating qualified enquiries for the luxury Dalnair Castle and Estate development. They appointed Orbit Communications to deliver an integrated PR and digital campaign to maximize awareness for the sales launch.

Orbit Communications implemented a campaign combining targeted media relations with pay-per-click advertising and organic social media. This approach secured extensive coverage in major publications and reached over 12,500 prospective buyers digitally. The campaign drove more than 350 visitors to the development's website, successfully generating strong buyer interest and supporting property sales for The FM Group.

The FM Group