Case Study: Northcare Scotland secures planning permission for a landmark care-led development with Orbit Communications

Northcare Scotland secures planning permission for a 60-bed care home with Orbit Communications

Northcare Scotland, a healthcare organization, appointed Orbit Communications to handle community and stakeholder engagement for a proposed care-led development in Edinburgh's Corstorphine Conservation Area. The challenge was to secure planning permission for the high-profile project on a long-vacant brownfield site, requiring effective public affairs and communication strategies to build local understanding and support.

Orbit Communications developed a tailored engagement strategy that included proactive outreach to local officials and community representatives, a dedicated consultation website, and a public consultation event. This approach successfully built constructive relationships with key stakeholders and demonstrated transparent community engagement. As a result of these efforts led by Orbit Communications, planning permission was granted for the landmark mixed-use development, transforming the vacant site to address Edinburgh's growing need for specialist care accommodation.

Northcare Scotland