Case Study: Knock increases revenue and gets to market faster with Orb

How Knock increases revenue, expands TAM, and builds customer trust with Orb

Knock is a notification system that helps businesses scale their notifications without building an in-house tool. Their manual usage-based billing process became impossible to manage after a successful public launch and rapid growth. They needed a flexible billing solution, as building one internally would have taken significant time and resources, and alternatives like Stripe did not meet their needs for complex pricing and per-customer adjustments.

Knock implemented Orb to handle its billing infrastructure. With Orb, invoices are now created automatically based on customer usage, eliminating manual work. This provided customers with transparent, interactive invoices and gave Knock the flexibility to experiment with new pricing plans. By choosing Orb over building an in-house solution, the Knock team saved an estimated six months of engineering time, allowing them to get products to market faster and expand their addressable market.

Knock

Sam Seely

Co-Founder