Case Study: ASPORTUGUESAS boosts virtual shoe try-ons with Orangesoft AR app

ASPORTUGUESAS reaches 3,000 try-ons with Orangesoft

ASPORTUGUESAS, a footwear brand from Portugal, wanted to create a mobile app that used augmented reality to provide customers with a virtual try-on experience, closely mimicking an in-store purchase. This challenge, undertaken with vendor Orangesoft, aimed to boost sales and create an engaging shopping flow for Generation Z, especially during the pandemic.

Orangesoft developed a native iOS app, and later an Android version, that integrated Wanna SDK's AR technology. This solution allowed users to easily try on 3D models of shoes and see them on their feet in real-time. The app was a major success, receiving widespread positive reviews and media attention. It far exceeded expectations by facilitating 3,000 virtual try-ons in the first month, triple the initial prediction, and helped to reduce product returns while increasing sales for the client.

ASPORTUGUESAS