Case Study: Lowe’s Foundation builds a measurement infrastructure to track skilled trades impact with OrangeFiery

Lowe’s Foundation boosts recognition 12.8% with OrangeFiery

OrangeFiery partnered with the Lowe’s Foundation, which was expanding its skilled trades initiative to a national level. The customer needed a custom measurement infrastructure to effectively track the impact and outcomes of its new strategy and communications campaign.

The solution designed by OrangeFiery included national surveys, multi-channel analytics, and custom tools for tracking awareness and event outcomes. This infrastructure enabled data-driven decisions and quantified significant results, including a 12.8% increase in foundation recognition and a 73.2% national awareness of its community activities. OrangeFiery's work provided the Lowe’s Foundation with a blueprint for its ongoing measurement efforts.

Lowe’s Foundation