OrangeFiery
29 Case Studies
A OrangeFiery Case Study
Gamida Cell, a biotech company, faced the challenge of needing clear and strategic quarterly earnings communications to transparently update investors on its commercial progress and difficult financial position. They engaged the vendor OrangeFiery for its investor relations services to establish a new process for these critical communications.
OrangeFiery developed a comprehensive process for Gamida Cell that included creating communications briefs, drafting press releases and call scripts, and conducting media training. This solution resulted in aligned message pull-through in analyst reports, successful quarterly calls with over 100 attendees, and a well-prepared leadership team.