Case Study: SAS Institute Inc. streamlines global content operations with Orange Logic

SAS Institute Inc cuts web asset duplication by 90% with Orange Logic

SAS Institute Inc., a global leader in data and AI solutions, faced challenges in managing its marketing content across eight disparate legacy systems. This led to inefficiencies, duplication of assets, and slow approval processes that involved multiple departments. To address this, SAS partnered with vendor Orange Logic to implement its digital asset management (DAM) platform, aiming to create a single source of truth for its content.

Orange Logic provided a governed DAM solution that consolidated all legacy systems into one platform. The solution featured deep integrations with 13 other platforms, flexible department-specific workspaces, and metadata-driven automation. The results were significant, including a 90% reduction in asset duplication and an 85% reduction in legal and design approval times. Orange Logic's platform successfully connected global teams and streamlined the entire content lifecycle.

SAS Institute Inc