Orange Logic
8 Case Studies
A Orange Logic Case Study
The LA Philharmonic (LA Phil) faced significant challenges managing its vast and growing collection of digital assets across multiple venues and departments. With siloed systems leading to duplication, version control issues, and potential risks to artist relationships, the organization turned to Orange Logic and its Cortex digital asset management (DAM) platform to centralize control and break down internal barriers.
Orange Logic’s solution involved implementing Cortex, which was customized with a project management module to handle the complex lifecycle of events from contract to archiving. This provided a central hub for the LA Phil’s 70+ terabytes of archival and new assets, making them easily searchable and reusable. The result was widespread adoption across the organization, streamlining workflows for archivists, marketing, and production teams, and solidifying the DAM, known internally as Clark, as an essential daily tool.
Meredith Reese
Digital Asset Manager