Case Study: World Vision unifies global digital assets with Orange Logic

How World Vision's DAM made it easier to share assets across 90+ countries and while meeting their video needs

World Vision International, a global humanitarian nonprofit, faced challenges with its fragmented and unreliable digital asset management (DAM) systems. Their previous platforms were unable to support video content, integrate with key tools, or scale effectively across 90+ independent offices, leading staff to use disparate file storage solutions. They sought a new, unified DAM platform to serve as a central source of truth, emphasizing reliability, robust reporting, and integration with their existing marketing tech stack.

Implementing the Orange Logic DAM platform, which they named Story Hub, provided the intuitive, reliable, and integrated solution World Vision needed. The results were significant, including a 268% increase in users and a 416% increase in asset downloads within a year. The solution enabled efficient global campaign rollouts and rapid response to disasters, directly helping to raise $11 million for cyclone relief. Orange Logic's platform proved essential for unifying the organization's digital assets and supporting its humanitarian mission.

World Vision

Daniel Mason

Senior Manager – Global Content