Case Study: UFlex cuts sales closure time by 50% and boosts lead conversion 40% with Oracle Sales Cloud

Uflex Cuts Sales Time by Half and Converts 40% More Leads with Oracle Sales Cloud

UFlex, India’s largest end-to-end flexible packaging provider and a global leader in plastic film, needed an integrated, mobile-enabled CRM to automate sales processes, give a 360-degree view of customers, empower field reps, and accelerate decision-making to win more business and shorten delivery cycles.

Working with KPMG, UFlex implemented Oracle Sales Cloud integrated with Oracle E-Business Suite and went live in five months. The cloud solution cut sales closure time by up to 50% (from ~8 to <5 weeks), boosted lead conversion by 40%, increased sales productivity by 20%, improved cross-sell/upsell and campaign response, enabled faster pricing and delivery decisions, and reduced IT complexity and costs.

Uflex

Ravi Ramakrishnan

Global CIO