Case Study: Bon-Ton achieves zero service interruptions with Oracle (Dyn)

The Bon-Ton Stores Knew It was Time to Find an Expert Focused on Internet Performance

Bon-Ton is a brick-and-click retailer operating 270 stores and seven e-commerce properties. Repeated DNS outages (including a six-hour outage) and internally hosted SMTP delays were disrupting online sales, harming customer experience and risking lost revenue and reputation.

Bon-Ton moved to Dyn’s Managed DNS and cloud SMTP relay, migrating about 75 domains in a single day and gaining finer DNS controls and reliable email delivery. Since the switch they’ve experienced zero service interruptions, faster, more dependable email notifications, and improved operational confidence and customer satisfaction.

Bon-Ton

Michael Douds

Divisional Vice President, Technical and Web Services