Case Study: Sudhir Power achieves instant management reporting, improved sales planning, and increased revenue with Oracle E-Business Suite and Oracle Sales Cloud

Sudhir Power Creates Instant Management Reports that Previously Took up to Weeks to Prepare, Enhances Sales Planning, and Increases Business Revenue

Sudhir Power Ltd., a leading Indian electrical solutions and OEM supplier serving about 40,000 customers and operating eight factories, faced slow, manual reporting and fragmented sales operations. Management reports—such as diesel generator inventory and order summaries—could take days or weeks to compile, and sales and marketing teams across 17 branches lacked a centralized CRM to support consistent territory, quota and incentive management.

By upgrading to Oracle E-Business Suite 12.1 (Financials, Inventory, Purchasing, Discrete Manufacturing, Order Management) and deploying Oracle Sales Cloud with implementation partners, Sudhir Power gained an integrated, real-time view of manufacturing and customer data in a 5–6 month rollout. The company now produces instant management and branch-level sales reports, improved sales planning for 150 sales executives, increased revenue through better territory and pricing management, reduced staff and procurement costs, and achieved more accurate order-to-cash and procure-to-pay processes.

Sudhir Power

Atul Khanna

Senior Director