Case Study: Santa Cruz Nutritionals optimizes supply chain planning with Oracle Cloud SCM

Santa Cruz Nutritionals optimizes supply chain planning with Oracle Cloud

Santa Cruz Nutritionals, a leading North American contract manufacturer of vitamin gummies and supplements, faced major supply chain planning challenges as pandemic-driven demand surged. Relying on spreadsheets made forecasting and inventory planning slow and error-prone, and the spike in demand led to months-long back-orders and difficulty managing production and purchasing uncertainty. The company chose Oracle Cloud Supply Chain Management (SCM) to replace its prior planning system and support faster growth.

With Oracle Cloud SCM and Oracle Supply Chain Planning, Santa Cruz Nutritionals gained better visibility into demand and supply, moved to real-time planning, and improved forecasting using sales, POS, and market data. The solution helped reduce inventory errors by 40%, enabled 12- to 18-month forecasts, and supported smarter purchasing and manufacturing decisions while protecting margins and improving the ability to meet rising demand.

Santa Cruz Nutritionals

Marc Weinstein

Chief Supply Officer