Case Study: Profimetrics achieves 35%+ cost reduction and faster deployments with Oracle Cloud Infrastructure

Retail software developer cuts costs more than 35% with Oracle Cloud

Profimetrics, a Porto-based retail software developer in the Itim Group, builds an AI-driven product lifecycle pricing and stock-optimization suite that helps retailers improve availability, plan promotions, and increase transaction size. The company struggled with prohibitively high upfront database license costs—especially for smaller retailers—and many prospects lacked the IT expertise to host and manage the application infrastructure.

By migrating its core application to Oracle Cloud Infrastructure running Oracle Database, Profimetrics eliminated large initial investments and simplified deployment and management, provisioning new customer environments in under four hours. The move cut costs by more than 35% through shared environments and volume discounts, delivered better performance, security, and uptime, enabled one-click scaling, and removed the burden of infrastructure maintenance for customers; Profimetrics is now expanding its OCI footprint and exploring Oracle Analytics Cloud.

Profimetrics

Sérgio Martins

Solutions Director