Case Study: Oba Hortifruti achieves 18x faster processing and scalable growth with Oracle Cloud Infrastructure

Oba Hortifruti lifts performance by 18X and scales for growth with Oracle Cloud - Customer Case Study

Oba Hortifruti, the Brazilian fresh-food retailer, needed to modernize its on-premises data center and servers to support an aggressive omnichannel expansion, improve reliability, and scale its digital operations. To meet these goals, the company chose Oracle Cloud Infrastructure and Oracle Exadata Cloud Service.

Oracle helped Oba Hortifruti migrate to a more secure, flexible, and scalable cloud environment for its ERP and retail workflow systems. The results were significant: processing times improved 18x, a job that once took 110 hours now takes about 6 hours, and operating costs fell by 30% while supporting more teams. Oracle also helped improve IT governance, with 95% of releases now tested in a secure staging environment.

Oba Hortifruti

Luis Fernando Gama

Head of Technology and Innovation