Oracle
3072 Case Studies
A Oracle Case Study
New Delhi Television Ltd. (NDTV), India's first private news broadcaster, faced challenges with its outdated manual tape-based storage system. The broadcaster needed a scalable digital solution to automate its workflow, securely archive a growing volume of content, and support data repurposing for multiple platforms. To address this, NDTV implemented Oracle's storage solutions, including Oracle DIVArchive and the Oracle StorageTek modular library system with LTO 5 tape drives.
Oracle's solution automated NDTV's archive workflow, enabling staff to retrieve media content four times faster and increasing overall workflow efficiency by 40%. The implementation increased storage capacity sixfold and dramatically reduced costs, slashing tape expenses by 98% and administrative costs by 20%. Oracle's technology also provided the ability to convert content into open formats for use on social media and other platforms, significantly increasing content usability while ensuring security for its valuable news archives.
Dinesh Singh
Chief Technology Officer