Case Study: MCEA Holdings achieves deeper marketing insights and reduced IT workload with Oracle Data Visualization Cloud Service

MCEA visualizes and deeply analyzes marketing data with Oracle Cloud

MCEA Holdings needed clearer, more actionable insights from its marketing data while reducing the burden on its IT team. Facing fragmented departmental data and time-consuming manual reporting, the company sought a cloud-based visualization and analytics solution to improve report quality and operational efficiency.

By deploying Oracle Data Visualization Cloud Service on Oracle Cloud, MCEA can analyze marketing data by department, produce higher-quality analysis reports, and cut the workload for information systems staff. “We were able to analyze marketing data by department, which improved the quality of our analysis report with Oracle Data Visualization Cloud Service. We also reduced the workload of our information systems staff.” — Taro Morioka, Manager, General Affairs, MCEA Holdings

MCEA Holdings

Taro Morioka

Manager, General Affairs