Case Study: Helzberg Diamonds achieves enhanced customer experiences and revenue growth with Oracle Retail

Helzberg Diamonds Empowers Associates to Create Meaningful Customer Experiences with Oracle Retail

Helzberg Diamonds, a Berkshire Hathaway jewelry retailer with more than 200 stores nationwide, needed a modernized store infrastructure to enable deeper customer interactions and smoother in-store operations. The company sought tools that would empower associates to consult with shoppers across the store, simplify transactions, and improve inventory visibility to support omnichannel selling.

Helzberg upgraded to Oracle Retail Xstore Point-of-Service and implemented Oracle Retail Order Broker and Oracle Retail Customer Engagement, with integration and support from BTM Global. The new, intuitive POS and tighter backend integration improved associate workflows, enhanced inventory visibility and omnichannel capabilities, and helped drive a more seamless, consultative customer experience and revenue growth.

Helzberg Diamonds

Jeff Rohr

Chief Information Officer