Case Study: Grupo Diestra achieves a 30% efficiency boost and exceptional guest experience with Oracle Hospitality

Grupo Diestra Delivers Exceptional Guest Experience Across Multiple Hotel Locations with a Modern and Fully Integrated Hospitality Management Solution

Grupo Diestra is a Mexico City–based hospitality group with 16 hotels and a 60-year legacy that also operates in construction, real estate, and manufacturing. Facing the need for better visibility and control over bookings, finances, and operations across multiple brands and locations, the group sought a reliable, integrated POS and property-management platform to speed check-in, enable personalized service, improve inventory and food-order accuracy, and optimize performance on travel-booking sites while capturing guest feedback.

Grupo Diestra ran a three-month proof of concept and then deployed Oracle Hospitality cloud solutions across all properties, integrating OPERA reservation, loyalty, POS, sales & catering, and multiproperty services. The implementation delivered unified management and customer profiles for tailored guest experiences, faster check-ins and activated keys, improved inventory and restaurant accuracy, stronger booking-market visibility, and streamlined financials—driving a reported ~30% increase in routine operational efficiency and supporting growth of its Emporio brand.

Grupo Diestra

Jaime Gonzalez

Corporate IT Director