Case Study: gdp Global Drinks Partnership boosts revenue by 31% with Oracle Sales Cloud

gdp Global Drinks Partnership GmbH Maximizes Customer Potential Using Sales Management Platform-as-a-Service, Increases Revenue by 31%

The customer, gdp Global Drinks Partnership GmbH, a German micro-enterprise distributor of premium beverages, faced challenges with its manual, spreadsheet-based sales management. They needed a low-cost cloud platform to establish a single source of trusted data, empower their sales team with mobile access to information, and improve cross-selling and performance monitoring. They turned to vendor Oracle for a solution using Oracle Sales Cloud.

Oracle implemented its Sales Cloud platform, which provided an intuitive, mobile-friendly interface for sales representatives. The solution automated administrative tasks, provided real-time sales insights, and enabled detailed customer analysis for cross-selling. As a result, Oracle helped gdp increase overall revenue by 31%, reduce time spent on administration by 50%, and achieve a threefold increase in cross-selling specific products within one year of deployment.

Global Drinks Partnership

Sylvia Beider

Sales & Marketing Analyst