Oracle
3072 Case Studies
A Oracle Case Study
Ongage, a White Plains–based email marketing platform founded in 2010, partnered with Dyn, a cloud-based Internet performance company, to address a common market gap: businesses need state-of-the-art, cost-efficient SMTP delivery plus a feature-rich, easy-to-use front end for campaign, list and content management. Many cloud SMTPs offer reliable delivery but lack a full marketing front end or require heavy IT integration, making onboarding and day-to-day use harder for marketers.
The companies implemented API integrations and clear role separation—Dyn provides the back-end email delivery (IaaS/PaaS) while Ongage delivers the front-end user experience and analytics—with a single point of contact for customers. The result is faster onboarding, mutual client referrals, high deliverability and satisfied customers who gain an affordable, reliable delivery infrastructure combined with robust campaign tools.
Danny Tal
VP Sales and Business Development