Case Study: Think Apartments achieves real-time rate and availability automation with Oracle Hospitality OPERA Property Cloud Service

Connecting Systems with Oracle Hospitality OPERA Property Cloud Service

Think Apartments, a London-based serviced-apartment operator since 1994, runs over 700 apartments across four prime-city properties serving short- and long-stay guests. The company faced time-consuming, manual processes to update rates and reservations across multiple distribution channels—its booking engine, OTAs (via myfidelio.net), GDS (via TravelClick) and a call centre—while needing a robust multi-property property management system.

Think Apartments implemented Oracle Hospitality OPERA Property Cloud Service with the OPERA Xchange Interface (OXI) to create real-time, two-way integrations with its distribution channels. Rate and availability changes now flow instantly to booking engines, OTAs and GDSs, reservations feed directly into OPERA, and inventory is updated automatically, eliminating manual rekeying. The result is streamlined operations, reliable multi-property management for 700 apartments, fewer errors and greater confidence in published rates and availability.

Think Apartments

Liz Callaghan

Director Revenue & Reservations