Case Study: Billups achieves faster business automation and improved project and financial visibility with Oracle ERP Cloud

Billups Accelerates Business Process Automation and Extends Visibility into Media Projects and Financial Performance with Cloud Applications

Billups, a Portland‑based out‑of‑home media firm founded in 2003, delivers traditional, digital, and experiential advertising for agencies and national brands. As projects and client requests grew, the company struggled with highly customized, dispersed legacy applications that limited visibility into project and financial performance, increased IT complexity, and hindered scalability—prompting Billups to modernize its enterprise systems.

Billups implemented Oracle ERP Cloud—including Financials, Project Portfolio Management, Sales, and Procurement—working with Jibe Consulting to map requirements and integrate systems. The integrated cloud solution automated business processes, gave executives high‑level income statements and account managers detailed project and schedule views, eliminated one‑off data updates, reduced IT management burden, and enabled faster access to new functionality, with plans to use Oracle’s open APIs for future integrations.

Billups

Jerome Kline

Controller