Case Study: Algar Tech achieves real-time customer intelligence and increased sales productivity with Oracle Sales Cloud (Oracle)

Algar Tech Empowers Sales Teams with Instant Customer Intelligence, Enhances Productivity, and Maximizes Lead Conversions with Cloud Solutions

Algar Tech, a Brazilian ICT and BPO provider with 14,000 employees and 73 offices across Latin America, needed to boost the productivity and effectiveness of more than 100 BPO and ICT sales consultants. Key challenges included providing secure, mobile access to detailed customer profiles and transaction history, minimizing onboarding time and data loss when reps leave, integrating with existing Oracle systems and Microsoft Outlook, and improving targeted marketing, auditability, and overall sales performance.

Working with Oracle and partner BExpert, Algar Tech implemented Oracle Sales Cloud integrated with on‑premise Oracle applications and Outlook, delivering instant, device‑agnostic access to real‑time customer intelligence. The cloud solution standardized processes, expanded visibility into opportunities and consultant performance, improved coaching and lead conversion, ensured relationship continuity, simplified audits, reduced IT maintenance, and was deployed on time and on budget.

Algar Tech

Nelson Serranegra de Paiva

Vice President of Sales and Marketing