Case Study: ABC SAL achieves 80% faster time-to-hire with Oracle Talent Acquisition Cloud

ABC Cuts Time to Hire by 80% with Oracle Talent Acquisition Cloud

ABC SAL, a leading shopping and lifestyle destination in Beirut with seven branches, needed to overhaul its recruitment to support growth and high-turnover frontline roles. The company sought a single, standardized platform to shorten and automate hiring, consolidate candidate channels (website, social media, referrals, manual applications), reduce cost per hire, and provide visibility into recruitment metrics so recruiters could spend less time on prescreening and more on selection.

ABC deployed Oracle Talent Acquisition Cloud (with implementation support from ITec) to centralize sourcing, automate prescreening and communications, and integrate with internal systems. The platform enabled automatic job postings, a searchable talent database, and recruitment analytics—resulting in up to an 80% reduction in time to hire, lower cost per hire, 2,000 applications filtered and 200 hires made in weeks for a new mall opening, improved candidate experience and employer brand, and better decision-making through recruitment insights.

ABC SAL

Elie Harb

IT & PMO Director