Case Study: Hearst accelerates digital innovation and cuts costs with Oracle Cloud HCM and OCI

Hearst accelerates digital innovation up to 2X faster with OCI and Oracle Data Platform

Hearst, one of the nation’s largest diversified media and information services companies, wanted to modernize its data processing and cloud integration approach while keeping costs and complexity low. Working with Oracle Cloud HCM and Oracle Cloud Infrastructure, Hearst needed a simple, automated multicloud platform to connect applications, ingest data from multiple sources, and support ETL and analytics without heavy customization.

Oracle Cloud HCM and Oracle Cloud Infrastructure helped Hearst implement Oracle Data Platform services including OCI Data Integration, Oracle Application Integration, Oracle Autonomous Data Warehouse, and Object Storage to create a single source of truth and automate data flows. The result was 80% lower operational costs and project delivery that was up to 2X faster, including faster SaaS extensions, quicker analytics delivery, and easier quarterly upgrades.

Hearst

Kim Kohlman

Vice President