Case Study: State Department of Health (state health service provider) empowers residents to make informed health plan choices and reduce costs with Optum's Health Plan Ratings Dashboard

Empowering individuals’ health care decisions

The State Department of Health Service Provider needed a clearer, more user‑friendly way to help a diverse, populous state make informed health insurance choices. They engaged Optum to create a state health plan ratings dashboard that would simplify dense survey results and combine data from multiple sources so residents could more easily compare plans and choose the best option for themselves and their families.

Optum delivered an interactive, easy‑to‑use dashboard that integrates commercial, Medicare, Medicaid, the state children’s plan and essential plans, updated annually with Star Ratings and patient satisfaction data and showing comparisons to statewide averages. The dashboard improved access to information during open enrollment, centralized data to reduce errors and miscommunication, produced significant operational cost savings for the State Department of Health Service Provider, and increased transparency and accountability across health plans.