Case Study: Tuckernuck Streamlines Returns and Improves CSAT with Optoro

Tuckernuck Streamlines Returns to Improve Customer Experience and Grow Revenue

Tuckernuck, a women-founded online lifestyle brand and boutique, was struggling with highly manual returns processing, a growing backlog of returned inventory, and slower restocking and refund times that hurt customer experience and overloaded customer care. To solve this, Tuckernuck partnered with Optoro and implemented its Returns Experience and Returns Management solutions for their Shopify store.

With Optoro’s all-in-one returns platform, Tuckernuck automated refunds, improved returns visibility, and sped up warehouse processing, helping clear the returns backlog within weeks. The retailer reported 98% of returns restocked to active inventory immediately upon receipt, 78% resold or en route within 30 days, 94% CSAT, and faster processing that reduced time to prepare returns for resale from 30 days historically to just 24 hours for most items.

Tuckernuck

Emily Grayson

Vice President of Operations