Case Study: Overdose Digital saves 2+ hours weekly and boosts ROAS with Optmyzr

Overdose Digital saves 2+ hours weekly with Optmyzr

Overdose Digital, a full-service digital commerce agency, faced the challenge of manually managing product labeling for its ecommerce clients through spreadsheets and custom scripts. This time-intensive process limited visibility into product performance and was inconsistent across accounts. They needed a scalable, automated solution from Optmyzr to segment products, surface opportunities, and standardize their workflow.

By implementing Optmyzr’s Smart Product Labeler, Overdose Digital automated its entire labeling process. The solution created custom performance segments that were automatically updated based on real-time data. This allowed Optmyzr to help the agency save over two hours weekly, achieve a 10-20% increase in return on ad spend (ROAS), and discover new high-performing products, providing a scalable framework that could be replicated across all client accounts.

Overdose Digital