Case Study: Groundswell achieves 10x membership growth with Optix

How the Groundswell team grew their community 10x since implementing Optix

Groundswell is a non-profit startup incubator and coworking space that needed a better way to manage day-to-day operations as it grew. As a small team, they wanted a simple, flexible space management platform that would help them automate tasks, support member onboarding, and improve the overall experience while keeping operations lean. Optix provided the product/service they were looking for.

With Optix, Groundswell automated invoicing through Stripe, conference room booking, and revenue tracking, reducing manual work and eliminating the need for extra spreadsheets or software. The result was major growth: Groundswell scaled from 40 to over 300 members, achieved 10x membership growth, and completed 4,000+ automated bookings, all while saving time and improving financial visibility.

Groundswell

Giacomo Bandini

Management