Case Study: Grindhaus Builds a 200+ Member Creative Community with Optix

How Jason from Grindhaus grew a niche coworking + recording studio community to over 200 engaged members

Grindhaus, a creative coworking and flex recording studio in Charlotte, North Carolina, needed a better way to manage its membership-based business and support its growing community. After struggling with a restrictive, non-specialized setup on Squarespace that made automation difficult and pushed them toward an unsustainable book-by-the-hour model, founder Jason Jet looked for a coworking platform that would be easier to access, use, and scale. Optix was the vendor selected to help solve these challenges.

With Optix, Grindhaus added community-building and operational tools that fit its business, including Announcements, the Community Feed, Messaging, Bookings, and Analytics. The result was a thriving niche community of 200+ members, over 2,500 in-app messages, and more than 1,500 automated bookings in six months, while giving the team better visibility into performance and growth.

Grindhaus

Jason Jet

Founder