Case Study: Atlantic Grupa enhances multilingual customer support with Optiweb’s AI chatbot

Atlantic Grupa launches AI chatbot with Optiweb that answers 95%+ of questions in ~2 seconds

Atlantic Grupa, a Croatian multinational food and health company, faced the challenge of providing instant and accurate digital information for its Donat Mg brand. To keep pace with digitalization trends and enhance user experience, Donat required an advanced system capable of pulling content from a vast array of sources. Optiweb, in partnership with Pareto AI, was engaged to develop a bespoke AI solution to meet this need.

Optiweb developed an advanced AI chatbot that delivers natural-language responses in six languages with rapid response times. The solution successfully provided 24/7 availability, answered over 95% of user questions with 99.6% accuracy, and processed over 4 million characters of data. For Atlantic Grupa, Optiweb's implementation resulted in valuable analytical insights into user queries and identified content gaps, while the chatbot handles over 1,200 organic interactions per month.

Atlantic Grupa