OptiWeb Marketing
16 Case Studies
A OptiWeb Marketing Case Study
Ride Every Stride Inc, a Canadian equestrian lifestyle brand, partnered with OptiWeb Marketing to overcome significant online challenges. Despite a strong social media following, their website suffered from technical SEO issues like pages incorrectly indexed as 404s, a difficult user experience, and duplicate content problems, which limited their organic visibility and conversions.
OptiWeb Marketing implemented a multi-faceted solution including technical SEO fixes, website navigation optimization, a competitor-based keyword strategy, and targeted Meta Ads campaigns. This strategy drove impressive results, generating $196K in revenue and significantly increasing site engagement with over 55k active users and 738k on-site events. OptiWeb Marketing successfully enhanced the brand's online presence and conversion performance across both U.S. and Canadian markets.