Case Study: Yoast.com added 12,000+ email subscribers in one month with OptinMonster

How Yoast Doubled His Email Signups and Added 10,000+ Email Subscribers in a Month

Yoast.com, the company behind the popular Yoast SEO plugin, wanted to grow its email list and convert more abandoning visitors without relying on more traffic. Using OptinMonster, Yoast implemented onsite retargeting with exit-intent, mobile, and content upgrade optins to capture subscribers.

OptinMonster helped Yoast.com use a simple Clean Slate theme and built-in MailChimp integration to deliver a free eBook and add new subscribers to its list. The results were strong: Yoast doubled its email list and added over 12,000 subscribers in one month, showing the impact of OptinMonster’s conversion tools.

Yoast.com

Joost de Valk

CEO